Advertising: Class 7310

Hierarchy of Class 7310

• Section MProfessional, scientific and technical activities
• Division 73Advertising and market research
• Group 731Advertising
• Class 7310Advertising

List of terms related whith SIC Code 7310

• advertising
• buying
• design
• direct
• distribution
• dressing
• frames
• includes
• including
• internet
• mail
• material
• media
• newspapers
• periodicals
• planning
• production
• promotion
• provision
• radio
• range
• sale
• services
• space
• structures
• television
• through
• time
• various

What activities does the Class 7310 contain?

This class includes the provision of a full range of advertising services (i.e.through in-house capabilities or subcontracting), including advice, creative services, production of advertising material, media planning and buying.

This class includes:

~ creation and realization of advertising campaigns:

~ creating and placing advertising in newspapers, periodicals, radio, television, the Internet and other media

~ creating and placing of outdoor advertising, e.g.billboards, panels, bulletins and frames, window dressing, showroom design, car and bus carding etc.

~ media representation, i.e.sale of time and space for various media soliciting advertising

~ aerial advertising

~ distribution or delivery of advertising material or samples

~ provision of advertising space on billboards etc.

~ creation of stands and other display structures and sites

~ conducting marketing campaigns and other advertising services aimed at attracting and retaining customers:

~ promotion of products

~ point-of-sale marketing

~ direct mail advertising

~ marketing consulting

What activities does not the Class 7310 contain?

This class excludes:

~ publishing of advertising material, see 5819

~ production of commercial messages for radio, television and film, see 5911

~ public-relations activities, see 7020

~ market research, see 7320

~ graphic design activities, see 7410

~ advertising photography, see 7420

~ convention and trade show organizers, see 8230

~ mailing activities, see 8219